Smart Panels are online panels designed and built custom for clients to capture data from engaged, relevant stakeholders. Leveraging our data collection expertise for recruiting, screening and verifying panel participants, Smart Panels offer clients an on-demand virtual community for research needs. Smart Panels are a unique tool for clients, offering organizations a single source for quantitative and qualitative studies; clients can engage panelists for real-time insights, polling, message testing, tracker studies, customer satisfaction surveys and more.
Here’s how Smart Panels work.
Smart Panels are built, managed and maintained by our team of project managers, programmers and moderators. Organizations can engage with panelists once a quarter, once a week or once a day depending on your project needs and goals. It’s Bernett’s job to ensure that when the time comes to survey panelists, members of your Smart Panel community are ready and willing to participate. We conduct regular management and maintenance of our Smart Panels to keep panelists engaged and interested in your organization’s work.
Bernett can collect data from Smart Panel communities through different methods including online surveys, virtual focus groups and phone interviews. The method and frequency is up to you! And with data visualization, analytics and reporting capabilities, Bernett can provide your team with the information you need to make informed decisions.